The Success Story of Dallas Cooley

Here’s What Happened…

In today’s business world, clients do not usually get to work directly with the business owner, but that’s what happens at Georgia Powder Coating. Dallas Cooley takes the time to help every client at each step of the process, ensuring success and the client’s peace of mind.

Despite continuing successes, there were challenges in Dallas’ business—so many that Dallas grew tired of solving them. Solving challenges not only took up valuable business time, but inhibited positive revenue growth. More importantly, he would soon learn to prevent these challenges—and that they need not have occurred in the first place.

Dallas knew there was more to running a business than letting his business run him and knew he had to do something to find that key to success…

A quick internet search led him to Sales / Business Coach Chuck Bauer. Dallas and Chuck immediately customized a program for Dallas’ business that would not only overcome his existing challenges but help him prevent new challenges, increase his revenue, decrease expenses, and allow him to take more quality time off.

Dallas Cooley’s Pre-Coaching Challenges…

Winging It
No Daily Disciplines
No Accountability
No Marketing Campaign

Haphazard Proposal Delivery
No Sales Platform
No Referral Program
No Follow-Up System

Major Accomplishments Since Starting Sales Training

48%

Gross Revenue Increase!

Profit Margins DOUBLED
Wrote Personal & Professional Goals
Advanced Closing Tactics Applied
Implemented A SET Marketing System
80%+ Conversions (Proposal to Sale)

Improved Company Image
Excelled in Chuck’s 8 Keys to Extraordinary Success
And Much, Much More . . .

Founded in 1999, Georgia Powder Coating grew from 2 to over 30 employees in its own facility. By keeping superior customer service foremost in its core values, Dallas Cooley and Georgia Powder Coating have been regularly featured in Powder Coating Tough, the powder coating industry’s monthly magazine, as a leader in the field.

Learn more about the programs Dallas used…

“After coaching with Chuck for over one year, I felt comfortable enough to refer him to our other family business interests here in Northern Georgia. Those businesses and their personnel have significantly benefitted from his expertise and fresh approach to business ownership and sales. To this day we continue to benefit by using Coach Chuck and his services.”Dallas Cooley
President, Georgia Powder Coating
Gainesville, Georgia